Current state of the Madura's enterprise Case Study

Current state of the Madura's enterprise - Case Study Example Economic downturn is a very significant experience in most businesses, Madura inclusive. Therefore, some of the concepts that recognize Madura’s concern include technology. Technology that is up to date and expansive is in a position to enable Madura to utilize its sources in order to achieve its desired objectives. Therefore, technology is one of the concepts that can detect the concern of Madura and ensure the achievement of its goals in business. In addition, distribution is key to making sales that guarantee the company ultimate success. Besides that, good relationships with other companies producing the same line of goods will enable Madura strategize itself to make positive trend in the business (Venkatagiri & Prakash, 2013). There are various concepts that Madura can adopt in ensuring the construction of an effective concept map that can guarantee positive impacts when applied. The concepts include the trading partners, distributors, deport, and point of sale terminals. All the concepts work under an effective IT infrastructures. Under the infrastructures, the company should have planning and retail strategies to enhance the overall success of the company (Venkatagiri & Prakash,